GRAPHIC DESIGN COLLATERAL
01
The client brief
Using the business’s new brand - produce and update a variety of collateral for Nation wide sites.
02
The creative response
Keyline ask us to recreate and refresh, rebrand and update much of their existing collateral. Collateral ranging from flyers, brochures, posters, banners, brand signage.
We apply Keyline’s new branding to their materials, giving them a fresh look and feel.
We ensure that we keep to the brand guidelines to allow the brand to continue going forward with their high standards in place.
03
The client response
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Keyline
04
Working it out
The purpose behind the Keyline brand is to build a trusted name and develop the reputation of their company, with that said they have created a very honest and distinct brand style that is functional and clean cut.
There is always clear indication and outlines for a Keyline project, but the brand elements and palettes give scope to build a design further than the brand.
Keyline offer a diverse project list, primarily in informative people facing communications, so it is vital that we fulfil briefs by producing ‘attractive’ yet purposeful artwork.
05
Did good things happen...
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