01
    The client brief
    Create an exciting and contemporary website that shows off the new branding and business offer.

    Ensure that we can use the site as a core marketing tool.
    02
    The creative response
    The idea behind this site was to allow IDP to showcase their work - it needed to have an extensive case study section as well as the ability to search the various projects with ease.

    We wanted to highlight the different specialisms within the group and highlight the multi-disciplinary and interdisciplinary nature of their business.

    Further, the idea was to allow their brand personality to shine and allow for communication of the brand values, culture and vision.
    03
    The client response
    We are so proud of our new website. Our online presence to the world, now represents IDP as we want to be seen; with good design, consideration, passion, creativity and deliverability at the heart of what we do; all enabled by PO'Sh's dedicated team of designers & developers listening and advising us all the time.

    IDP
    04
    Working it out
    We started the process by listening to what they wanted to communicate and what their core needs were. 

    This website was to be used as a sales and marketing tool as well as an informative platform for new employees.
     
    They wanted to showcase projects and their core values - so we created clear sections for both.
     
    Dynamic large scale imagery was a must in order to display their work and do it justice. We also worked hard to create a case study template that would not only showcase the project, but allow a quick overview and highlight which areas of the business had been involved.
     
    Finally we wanted to ensure each part of IDP had a personal area on the site to express their personality, thoughts and business USPs - this was achieved with individual landing pages that also featured their key case studies. 
    05
    Did good things happen...
    The website was finished to a high standard, the functionality within their core sections works smoothly and is easy to navigate. The client was extreamly pleased with the result and has already seen the benefits, commenting: 

    ''Since our new website has been live we have used it as one of our key marketing tools via our social media platforms and have seen a great increase in visitors to the site; feedback has also be very positive. We are confident that moving forward, our brand will become a stronger presence within the market and ultimately bring in more business. ''
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