01
    The client brief
    Transform their historic website into a contemporary and useful platform that communicates the group offer, following a  number of acquisitions and growth. 
    • Help clients to find information clearly 
    • Add personality to their brand
    • Display all businesses and services under one brand
    • Build richer content 
    • Showcase their business and service offer

    02
    The creative response
    We based our designs on the idea that Envisage can offer a turnkey solution from conception to production. 

    We mapped out the customer journey in our branding work and were able to mark the stages and key points of the processes. Interestingly clients could begin at any point of this cycle needing only one or all of the services on offer. 

    We decided to use this in our creative and make a full circle design on the home page, as well as showcase carousels with number processes/options on the service pages.

    We were also keen to add personality to the brand and included more content in the supporting pages such as a historic timeline mapping the business growth in an 'About us' and a 'behind the scenes' section detailing some of their USPs and internal initiatives.



    03
    The client response

    We are so proud of our new website. 
    Envisage
    04
    Working it out
    Using the brand research and strategy (conducted and written by PO'Sh) we were able to establish a new brand look and feel and work through the challenges facing the business and communication of skills and services.

    We used this information to map out the site, focusing clearly on the core business offer and grouping information and content accordingly.

    Copywriting was also carried out by PO'Sh following short interviews with service areas and representative staff. 

    A photoshoot was planned and executed across several sites to capture key shots of work in progress, facilities, staff members and key USPs.

    The website was project managed and designed by PO'Sh and our web partners Milkbar used WordPress to build a fully customisable website and bring our initial site designs to life.


    05
    Did good things happen...
    Throughout our work with Envisage we were able to tackle some of their most pressing marketing and comms challenges - the website was a huge part of the overall improvements to their brand and channels.


    We tackled and offered a solution to the confusion around who they are and what they offer, we helped them to meet the demands of growth and their changing business structure, we added brand personality and updated their look and feel; and overall we increased their visibility and professionalism.



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